2018
Awalan.com is an online platform specializing in economic and financial news across the Arab region.
Kite C.S. developed the core logotype and comprehensive house style for the digital news portal. The custom Arabic logotype was engineered around the concept of statistical bar charts, utilizing a series of parallel lines that evoke the structural appearance of editorial article blocks.
The sharp, precise diacritic characters establish a stark visual contrast with the rhythmic typographic strokes, subtly referencing data points and shifting figures in stock market charts. This linear design language is carried systematically across the entire user interface and brand identity, serving as a functional graphic tool to highlight news titles, categorize sections, and establish a fluid visual continuity across the digital publication.
The sharp, precise diacritic characters establish a stark visual contrast with the rhythmic typographic strokes, subtly referencing data points and shifting figures in stock market charts. This linear design language is carried systematically across the entire user interface and brand identity, serving as a functional graphic tool to highlight news titles, categorize sections, and establish a fluid visual continuity across the digital publication.