Bru is an artisanal café, nested in a cozy corner of Clemenceau, Beirut.

After a meticulous visual audit of coffee shops/concepts on both the local and international scenes, Kite established a strategy that allowed to position the brand. Adaptable, practical, artisanal, flavorful, and urbane are all personality traits attributed to Bru that are in line with the brand promise and mission. 

January 2018