In light of an unprecedented mistrust in mainstream media, a group of mid-career professional journalists with a lengthy experience in the leading media outlets founded Daraj aiming to create a credible and financially independent pan-Arab media platform.


By producing independent and engaging content including investigative reports, opinion columns, and blog posts, Daraj speaks to an audience that is dissatisfied with mainstream media. The logo highlights an ascending movement representing the word “Daraj” through  both its literal and figurative meanings. The identity produced a bold and versatile mark in multiple versions that now act as signatures on all of Daraj’s content productions.

September 2017