![](https://freight.cargo.site/t/original/i/e48678ea20c1944b3816721574337dec23af9d0fdbb635b0bf4881e16725c86e/Goodies_sweets-from-nature.jpg)
![](https://freight.cargo.site/t/original/i/4abb7a8962f9c396385d71cabefb32d1ac9aebd1f7c8e29d0f2321f797fcc065/Ghee-label.-Goodies.png)
![](https://freight.cargo.site/t/original/i/ef2efbf31be4ad2449e6e61b0b3f9366d2429f312d7b938c33867a5b62c0bec4/Croissant---Bread-5.jpg)
![](https://freight.cargo.site/t/original/i/793ff770e52a79426392f8ef6311366420579f59832da9bd28c8f567d3a14b7f/GOODIES_GIF_KITE_FINAL.gif)
![](https://freight.cargo.site/t/original/i/12acc11e6e80ff56378718f020363599a1e329649618b4290dd211163d0e465e/goodies_mouneh_bottles.jpg)
![](https://freight.cargo.site/t/original/i/c2533edf4361342770c416bddd77dea3cbd565a4011d6c0eee4c666a4cc44b59/Goodies_Bags.jpg)
![](https://freight.cargo.site/t/original/i/c3bf03e45b78a90613f58439af3b88e2c7f615b52f9dee8ec7adf82544cf0203/pickles-label-goodies.png)
![](https://freight.cargo.site/t/original/i/a0ac24a1229d7e3b22128a65f787c7fde3673b99d7b2abc42e0a2202fab98e9f/Goodies_Cuisine_Lasagne-.jpg)
![](https://freight.cargo.site/t/original/i/8ee2d595c4e6cba3d06dd9e251e03daaebe2639b668447a5534e82ec30a1e62d/goodies-oil-vinegar2.jpg)
![](https://freight.cargo.site/t/original/i/f58d58d8127cfc5816eb2752c0f7af2d3b6c75a898a9e03915a6338e9ec3ab1c/Goodies_Labneh-Mka3zleh-copy.jpg)
![](https://freight.cargo.site/t/original/i/46fc17b82eb772ddf19d1fead344e601df77b79fd6cf20d62e5215ccc4857eca/Goodies_Dairy_Laban_Packages-1.jpg)
![](https://freight.cargo.site/t/original/i/0f0de54337d18e0ad504f051d108d36a2a3a738bc7cbea3ba52a981f9ac717e5/Pulses-and-ground_goodies.png)
![](https://freight.cargo.site/t/original/i/3fc9b92e02762f46c43cd7e8a2d2235862af6cc74b618418c5ca948ddf9eaf09/LABAN-LABNEH-GOODIES2.jpg)
![](https://freight.cargo.site/t/original/i/90c65edff97e4886e41d1af91884b8dfe3e67653391536bf4bcedf945600c78c/goodies_Tote.jpg)
Goodies is a leading Lebanese fine food market in Beirut offering a wide panoply of gourmet products.
Kite worked with Goodies to define a major visual identity uplift that retained the brand’s traditional aspect but with a contemporary feel to cater to the youth while still taking into consideration its loyal senior clientele.
The illustration artworks were produced by Maya Fidaoui.
September 2017