Syrian Gourmet is a premium range of traditional Mouné - homemade products.

In order to reflect on the artisanal aspect of the brand, as well as its origins, Kite developed a brand identity where an Arabic logotype and monogram weave through all the main visual and verbal elements. The identity is made recognizable through its clarity,  fluidness, and contrast between the flavorful photographic depictions and a palette of earthy colors.

January 2016