2025
Fabrifest is an immersive creative summer camp for children, developed as a specialized sub-brand of Fabrica Design Platform.
Having previously established the foundational identity for the parent brand, Kite C.S. was tasked with designing a playful yet structured visual extension for this youth-centric initiative.
The mandate involved crafting a dedicated sub-brand identity and executing a cohesive implementation strategy across multiple touchpoints. To capture the energetic spirit of the camp, a vibrant new color palette was introduced alongside a custom system of organic icons. These visual assets were systematically optimized for digital communication channels, social media programming, and event collateral, ensuring the sub-brand maintains an independent, high-energy personality while remaining anchored within Fabrica’s overarching design language.
Having previously established the foundational identity for the parent brand, Kite C.S. was tasked with designing a playful yet structured visual extension for this youth-centric initiative.
The mandate involved crafting a dedicated sub-brand identity and executing a cohesive implementation strategy across multiple touchpoints. To capture the energetic spirit of the camp, a vibrant new color palette was introduced alongside a custom system of organic icons. These visual assets were systematically optimized for digital communication channels, social media programming, and event collateral, ensuring the sub-brand maintains an independent, high-energy personality while remaining anchored within Fabrica’s overarching design language.