2016
MyCrop offers a comprehensive portfolio of agricultural products, including specialty fertilizers, soil amendments, and bio-engineered seeds.
Kite C.S. engineered a flexible brand identity system designed to clearly differentiate the distinct functionalities and applications of each product category.
The core design concept explores the relationship between "above and below the ground," visually mapping the vital connection between healthy soil and robust plant development. This narrative is supported by a dynamic, high-contrast photography style and a vibrant color scheme that emphasizes the vitality and health-boosting attributes of the product lines across all commercial packaging and technical data sheets.
Kite C.S. engineered a flexible brand identity system designed to clearly differentiate the distinct functionalities and applications of each product category.
The core design concept explores the relationship between "above and below the ground," visually mapping the vital connection between healthy soil and robust plant development. This narrative is supported by a dynamic, high-contrast photography style and a vibrant color scheme that emphasizes the vitality and health-boosting attributes of the product lines across all commercial packaging and technical data sheets.